About Tony Craddock

An enthusiastic business leader of the UK’s most influential trade association in payments, a lively public speaker and avid networker, Tony is passionate about advancing payments innovation. He’s an evangelist for the difference emerging payments can make to lives everywhere. Whether writing blogs, chairing panel sessions at conferences, writing White Papers or enrolling CEOs in his mission, Tony shares knowledge derived from over a decade in payments. He is a director, investor and adviser to several payments companies and works with the UK angel and VC investment community to help them access the rising stars of the payments industry. He conceived and launched the Global Prepaid Exchange and Gx in 2004, and the Emerging Payments Association (EPA) in 2012, of which he is Director General. The EPA advances payment innovation for its 76 members that range from MasterCard and Visa to Vocalink and First Data, Amazon and Subway, and Judo and Pannovate.

What PSPs can learn from the property market

Tony Craddock, Director General of the Emerging Payments Association, Comments on Credorax’s Latest Whitepaper, “PSPs Why Does Your Choice of Acquirer Determine Your Future Success?”

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Payment Service Providers (PSP) servicing global e-commerce merchants are often stuck between the devil and the deep blue sea.

Their lovely merchants are crying out for more, while internal compliance and commercial teams are screaming for them to do less. And, circling ominously, their shark-like competitors are promising merchants heaven and earth at every turn.

It’s not a great place to be.

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